About FIRST
Our mission is to ignite a passion for athletics by introducing youth ages 4 to 17 to exceptional athletic development, building strong foundations, shaping confident and resilient leaders, and fostering a definitive pipeline for Brevard County’s next generation of superior rugby players and elite high school and college athletes.
What does FIRST stand for?
Foundational Instruction and Rugby Supplemental Training.
Foundational Instruction
Athletes as young as 4 get an early edge. In 1-on-1 sessions we train movement mechanics and the brain-to-body connection, building an athletic foundation your athlete keeps building on, whatever sport they choose.
Rugby Supplemental Training
Our expertise is rugby, and the training carries into almost any sport. Strength, explosive power, fast-twitch speed, reaction time, cardio, and speed and agility. The edge that wins a starting spot and helps a college scholarship happen.
Honest expectations: we are proficient in rugby and football, and the training is sport-agnostic. We cannot teach a baseball swing or a soccer shot, but we build everything under it. Rugby players also get 1-on-1 and group sessions for micro skills, game scenarios, awareness, offense, defense, kicking and position-specific work. A player may opt out of any contact drill during a group session.
Coach Jon
Born and raised in Brevard County, Coach Jon played for the Cape Pirates, competed at the NCAA level with Lindenwood, and still plays at the Division II/III and Florida Elite 7s level, all while serving as an Officer in the Florida Army National Guard.
Youth FIRST Athletics was built to give Brevard County’s kids the same opportunities that shaped his path: a dedicated pathway to elite athleticism and rugby skill, right at home.
- USA Rugby Certified
- CPR / AED / First Aid
- Concussion Management
- Safeguarding
- Injury Prevention
The free app
Every family gets the Youth FIRST app. It is free, it has no ads, and it installs from the link above in about ten seconds. It is where Coach’s plans live and where your athlete’s progress shows.
- Workouts from Coach, day by day, with a demo clip for every move.
- Progress you can see. Every benchmark Coach measures becomes a chart.
- Ranks, XP and streaks that reward showing up, never punish missing a day.
- Fuel. A daily snack spotlight, a fuel tank and a family meal planner.
- Guides for everything, with a Show me button that opens the screen and points at the thing.
- Parents hold every switch. Photos, videos, the recruiting card and data removal are the family’s call, and Coach cannot change them for you.
Adults 18 and over: Brevard NEXT is the grown-up side of the same app, free forever and built for Brevard. See everything inside.
Simple rates
| Service | Price |
|---|---|
| First session, on us!30 or 60 min · try us out, one per new client | Free |
| 30-min 1-on-1Foundational or Performance | $25 |
| 60-min 1-on-1Performance Training | $50 |
| 60-min, 4-session package$48 per session | $192 |
| 60-min, 8-session package$45 per session | $360 |
| FIRST Plan1 session every week, renews monthly when payment is received | $192/mo |
| FIRST Pro Plan2 sessions every week, renews monthly when payment is received | $360/mo |
| Extra a-la-carte sessionMonthly Plan members | $48 |
| Buddy Plan, 2 athletes1 session every week, training together | $144/athlete per month |
| Buddy Plan, 3 athletes1 session every week, training together | $128/athlete per month |
| Buddy Plan, 4 athletes1 session every week, training together | $120/athlete per month |
All prices are pre-tax.
Book your free first sessionOr text or call (321) 365-5079.
FIRST Plan · $192 a month
One 60-minute 1-on-1 session, every week.
Your month starts the day your payment arrives, and the plan renews when the next payment comes in. Nothing is ever charged automatically, we never hold a card.
- The full workout plan in the app, with progress tracked daily.
- 1-on-1 feedback 24/7 through Discord, and a progressive plan, not a canned workout.
- A free team T-shirt every 6 months.
- Extra sessions any time at $48 each.
- Students at Heritage HS, MCC, Palm Bay HS, Bayside HS, Eau Gallie HS, Riverside HS, Westshore HS, Holy Trinity, or homeschooled get 1 free extra 30-min session a month with school ID or proof.
FIRST Pro Plan · $360 a month
Two 60-minute 1-on-1 sessions, every week. 6.5% saving.
Your month starts the day your payment arrives, and the plan renews when the next payment comes in. Nothing is ever charged automatically, we never hold a card.
- Everything in the FIRST Plan is included. You just train twice as often.
- 1-on-1 feedback 24/7 through Discord, and a progressive plan built around your athlete.
- A free team T-shirt every 6 months.
- Extra sessions any time at $48 each.
Some months have 5 training weeks instead of 4. FIRST Plan members get that extra session free, FIRST Pro Plan members get two free. You never pay more than the plan price.
Buddy Plan
One 60-minute session a week, every athlete training together. The hour is $48 and each athlete after the first adds $24, so the more of you train together, the less each pays.
- Everyone trains together, in the same session, for the whole month.
- If one athlete misses a session, the others still train. That athlete makes it up by adding a 1-on-1 session for $48, which is the only makeup.
- If none of the athletes can make it, the session is rescheduled.
- Sessions are used inside the same month.
- Coach works with families when an emergency or the weather gets in the way. The goal is that every family gets what they paid for.
- An extra session together follows the same rule: $48 for the hour, plus $24 for each athlete after the first.
- The Buddy Plan rate is already the family rate, so the sibling, military and Founders discounts do not apply on top of it.
- Some months have 5 training weeks instead of 4. That extra session is free. You never pay more than the price above.
FIRST Squad group sessions
Flat rate per athlete, drop-in. Five athletes minimum to run a session. The group size is already the discount, so the sibling, military and Founders discounts do not apply on top.
Discounts & perks
Max discount 10%. Max Founder’s discount 12.5%. None of these apply to the Buddy Plan or to Squad group sessions. Those rates are already the group rate.
The parent-visible community
All FIRST athletes get the team feed and the Discord fitness community, and a parent joins alongside every athlete. That is a safeguarding rule, not a preference: a parent can read every message Coach or anyone else sends, so no conversation with a minor is ever private.
Let’s build stronger athletes together
Book your athlete’s free first session in about a minute, or call or text Coach Jon directly.
Payment accepted: Venmo · Zelle · Cash App · PayPal · cash at sessions.